About
Making visible what you do best
My name is Axel Raboit. Web developer, photographer and community manager.
These three trades serve the same purpose: making what you do well visible. A presence on social media, a site that looks like you, pictures that feel like you.
Tech and lifestyle speak to me most, craft and retail just as much. What matters is that people understand what you sell, and want to buy it.
For now, I work full time as a web developer, on a permanent contract. Development, photography and social media management are freelance work I do in my free time, in the evenings and at weekends: so I choose my projects to be able to follow each one properly.
01 · Web development
Websites built on Aurora, my own CMS
The site you are reading runs on Aurora, the CMS I built and maintain: Symfony on the server, Vue.js in the interface, grid content, multilingual and media library included.
It is also what I deliver to clients: a site they can keep alive themselves, without depending on me to change a sentence.
Inside Aurora
Three examples of what your pages and suite can do, each with its screenshots.
Composing a page
A page is laid out on a 48-column grid, with 45 zone types, without writing a line of code.
The media library
Files are filed, described, and served in several sizes as WebP.
Forms
A form is built question by question, with a live preview, collects its submissions, and notifies by email. A page can also run a poll.
Two demos, two complete sites
Orbiane Formation and Sauge & Sarment don't exist: they are demos, built with Aurora to show a whole site on a real subject, a training organisation and a bistro. Both are online, each with its own page detailing what it shows.
Orbiane Formation, demo site
A complete site for a fictitious training company, built with Aurora: catalogue, funding, articles and team, in five languages. Visit it online.
Sauge & Sarment, demo site
A complete site for a fictitious bistro, built with Aurora: menu, booking, private dining, events and a journal, in five languages. Visit it online.
02 · Photography
Photos made for you, not pulled from a stock library
Reportage, portraits, events. They are also the pictures I produce for the accounts I run: photos made for you, not pulled from a stock library.
Below, a few pictures from my series. The full gallery gathers them all, and the photography offer explains how a shoot goes and how the photos are delivered.
Monument Valley, Arizona
03 · Social media management
Content that makes people want to buy
I start from what you already have, photos, videos, behind the scenes, and turn it into content that makes people want to buy.
Tech and lifestyle brands, creators and independents: strategy, creation, moderation and a monthly report, on one or two networks. Both plans are detailed on the dedicated page.
They trusted me with their social media
Two client accounts, two worlds: a consumer product and AI consulting. Each engagement has its own page, with the posts, carousels, stories and reels produced for it.
Off Record
AI consulting and training, two audiences reached without writing twice: adoption inside companies on Instagram, online training on LinkedIn.
Icepiration
Ice baths and portable saunas: a product whose benefits show better than they describe. Posts, stories and short formats.
Working together
Tell me what you sell, and to whom
I will tell you exactly what I would put in place. My profiles and networks are at the bottom of this page.